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Primark's 2013 Fall Winter collection rocks with new and trend setting looks

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Primark’s website has been totally revamped so we can definitely call it a 2.0 and they have also hit the social networks big time with the launch of Primania - a sort of Instagram – which they call their “street style playground” and fans of the label can post photos of themselves wearing Primark outfits.

The retail giant’s ideas on how to sell hasn’t changed, as is becoming even more popular with its budget style fashion.

Business is booming (22% rise in revenues) with the British brand planning to open 13 stores before Christmas, including five in Spain and a store in France for the first time.

So with all this shiny and bright future surrounding the label, let’s take a peek at the key what Primark is offering for this 2013 Fall and Winter to spice up your wardrobe, and most of all without having to shell out big bucks just to be fashionably trendy, especially if you are on a tight budget.

Whatever the occasion or your personal style, Primark has something for everyone and an assortment of silhouettes that will suit all shapes and sizes, and with Christmas coming up you’ll also find great gift ideas to help you celebrate the holiday spirit.

Primark offers casual knits and dresses – you have to see their luscious red lace dress – and tailored trousers, but also warm coats and jackets along with fashionable faux furs that will turn heads with their designer copied look.

The color palette features monochromatic hues to neons, but also pastels, and the prints range from winter florals to tartans which are a nod towards Chanel’s highland collection.

PHOTO GALLERY: Primark Fall Winter 2013-2104 collection Women

Since the leather trend is one of the 'must have' styles this 2013 Fall and Winter, Primark proposes pencil skirts and bralettes with a stunning crackled effect.

One of the strong points of the collection are the accessories: from statement jewellery that will make you feel like a Marahani, and an array of boots and shoes that can satisfy any respectable shoe addict.

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